Helios Sunflower Oil

Launching a Heritage brand

Helios Sunflower Oil

Launching a Heritage brand - 2020

That Food Guy Digital and Outsourced Partner SMC Agency launched Helios Sunflower Oil online with a holistic marketing & brand strategy. Helios is a product owned by Unity Food Products (Pty) Ltd.

A staple in many South African kitchens, this sunflower oil brand has been around for over 50+ years! A new brand identity and world of colour has been created to give Helios a fresh new look online, with their core focus being to spread energy & joy around South Africa while promoting a balanced lifestyle.

SMC’s involvement included Digital Marketing Campaigns, Social Media Management, Smart Planning, Brand & Content Strategy, Paid Advertising, Visual Planning & Direction, Community Management, Copywriting, Reporting as well as Project Managing the development of the Helios Website and Brand CI.

Advertising Agency: That Food Guy Group
Agency Segment: That Food Guy Digital
Outsourced Partner: SMC Agency
Web Development, Graphic & 3D Design: Odyssey Studio

Helios Cover - Final
Helios Two
Helios Website
Helios 4
Helios Cover 2